Linnaeus Consulting has significant experience of managing and analysing consumer data.
More recently we have developed an innovative methodology to interpret and analyse web and mobile data log files.
By analysing these data log files in isolation, or by adding these new rich sources of data to other existing datasets, we can deliver detailed insights of individual customer’s behaviour and their engagement with a brand.
Linnaeus Consulting has developed a suite of analytical based services to deliver specific solutions to issues and opportunities we have identified in the current market.
-
-
LinnaeusTraffic – understand which investments and activities is really driving “profitable” consumers to you website.
-
LinnaeusPathfinder - assess and benchmark the consumer experience delivered via you website and digital presence.
Alternatively, Linnaeus Consulting will develop a bespoke analysis solution in response to a specific brief, or as a result of a period of consultancy.
back to top
